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Agri Marketing national advertising rates
(Effective January 1, 2012) |
To advertise on our Website or in our magazine, contact Audrey Evans. |
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Black and White Rates: (color additional;
see below)
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Frequency |
2013 Marketing
Services Guide |
| Size |
1x |
5x |
9x |
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| Spread |
$4,925 |
$4,395 |
$3,715 |
$4,990 |
| Page |
$2,680 |
$2,395 |
$2,070 |
$2,705 |
| 2/3 page |
$2,030 |
$1,790 |
$1,550 |
$2,045 |
| 1/2 page island |
$1,680 |
$1,490 |
$1,290 |
$1,695 |
| 1/2 page |
$1,515 |
$1,345 |
$1,165 |
$1,565 |
| 1/3 page |
$1,120 |
$1,005 |
$875 |
$1,145 |
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2 Color
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Frequency |
2013 Marketing
Services Guide |
| Size |
1x |
5x |
9x |
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| Spread |
$5,680 |
$5,205 |
$4,590 |
$5,820 |
| Page |
$3,080 |
$2,780 |
$2,480 |
$3,145 |
| 2/3 page |
$2,475 |
$2,235 |
$1,990 |
$2,475 |
| 1/2 page island |
$2,125 |
$1,920 |
$1,720 |
$2,135 |
| 1/2 page |
$1,960 |
$1,770 |
$1,610 |
$2,005 |
| 1/3 page |
$1,550 |
$1,450 |
$1,320 |
$1,585 |
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Note: For PMS color and/or matched color, add $275 per page per color.
3 & 4 Color
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Frequency |
2013 Marketing
Services Guide |
| Size |
1x |
5x |
9x |
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| Spread |
$7,210 |
$6,625 |
$6,060 |
$7,290 |
| Page |
$3,880 |
$3,590 |
$3,290 |
$3,970 |
| 2/3 page |
$3,255 |
$3,000 |
$2,780 |
$3,285 |
| 1/2 page island |
$2,925 |
$2,730 |
$2,520 |
$2,950 |
| 1/2 page |
$2,750 |
$2,585 |
$2,410 |
$2,830 |
| 1/3 page |
$2,350 |
$2,250 |
$2,120 |
$2,395 |
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Cover Positions (Non-cancellable)
Rate includes 4-color charges.
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Frequency |
2013 Marketing
Services Guide |
| Size |
1x |
9x |
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| Inside front/back |
$4,075 |
$3,425 |
$4,105 |
| Outside back |
$4,445 |
$3,640 |
$4,445 |
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Bleed
No charge
Preferred Position
All contracts accompanied by specific instruction for placement and/or arrangement will be accepted when available and possible for an additional charge of 10% over the earned black & white rate; 20% for units less than 1/2 page size.
Furnished Inserts and Outserts
Inserts are bound into the magazine - outserts are polybagged with the magazine. Frequency discounts are available. Outsert rates are based on second-class postage.
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Inserts |
Inserts |
Outserts |
| Pages |
Monthly Issues |
MSG |
Per Piece |
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| 1 |
N/A |
N/A |
$0.70 |
| 2 |
$3,025 |
$3,255 |
$0.85 |
| 4 |
$5,225 |
$5,475 |
$0.95 |
| 8 |
$8,850 |
$9,455 |
$1.40 |
| 12 |
$12,180 |
$12,955 |
$1.70 |
| 16 |
$14,710 |
$15,580 |
$1.80 |
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1 page bleed
8¼"w x 11 1/8 "d |
1 page
7"w x 10"d |
2/3 page vertical
4½"w x 10"d |
1/2 page island
4½"w x 7½"d |
1/3 page island
4½"w x 5"d |
1/2 page vertical
3¼"w x 10"d |
1/2 page horiz.
7" x 5"d |
1/3 page vertical
2 1/8"w x 10"d |
| 2012 Closing Dates and Editorial Calendar (dates approximate) |
| Issue |
Ad Reserv. Date |
Ad Materials Due |
Focus
Reports |
Bonus
Supplements |
| January/February |
January 7 |
January 14 |
• Ag Consulting Services
• Canadian Update (including Best of CAMA)
• Direct/Relationship Marketing
• Digital Media Update
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| March |
February 4 |
February 11 |
• Rural Lifestyle Market
• Marketing to Dairy Producers
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| April |
March 4 |
March 11 |
• The Best of NAMA Winners (April 18-20, Kansas City, MO)
• Update on Ag and Rural Broadcasting |
| May |
April 1 |
April 8 |
• Largest Ag Communications Agencies
• NAMA's Agri-Marketer of the Year
• Update on Market Research
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NAMA's Agri-Business Leader of the Year |
| June |
May 6 |
May 13 |
• Direct/Relationship Marketing
• Marketing to Pork Producers
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NAMA's Best of Show |
| July/August |
June 10 |
June 17 |
• Annual Farm Show Guide
• Canadian Update
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Ag Media Summit
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| September |
August 5 |
August 12 |
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Rural Lifestyle Market
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Marketing to Fruit & Vegetable Producers |
AgriBusiness Employers Guide
U.S. and Canadian editions
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| October |
September 2 |
September 9 |
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Update on Market Research |
National Association of Farm Broadcasting
(NAFB) |
November/
December |
October 7 |
October 14 |
• Marketing to Beef Producers
• Direct/Relationship Marketing |
2012 Product of the Year |
| Marketing Services Guide |
October 24 |
November 1 |
Annual MARKETING SERVICES GUIDE
Includes the NAMA and CAMA Membership Directories. |
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