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CONEWANGO SELECTS LPM ADVERTISING FOR EVOLUTION X CAMPAIGN
Sep. 24, 2012
Source: Conewango Products Corporation news release
Conewango Products Corporation, a subsidiary of New Zealand-based Skellerup Holdings Limited, has selected LPM Advertising of Syracuse, NY to launch a line of premium milking liners in the United States under its new Evolution™ division. LPM Advertising is currently developing a comprehensive marketing campaign that includes advertising, sales literature, website development, public relations and trade show marketing for the Evolution™ line.
The first product to be introduced, Evolution™ X, features "Controlled Collapse Technology" a combination of thick and thin side walls. During milking, thin inner wall sections collapse first, causing the barrel to assume a unique oval shape. Outer walls resist collapse, permitting air to continue feeding the Evolution™ X vacuum chamber during pulsation. This two-stage collapse allows for fast milking at very low vacuum levels, with virtually no slip.
LPM Advertising is a full-service communications agency serving national and regional clients in the agri-business, health and nutrition, banking, insurance, education and consumer retail industries.
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