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FINE AMERICAS' CONFIGURE PGR NOW REGISTERED FOR USE IN CANADA
Source: Fine Americas news release

Fine Americas, Inc. today announced the Canadian registration of Configure®, the only pure benzyladenine (6-BA) plant growth regulator available for ornamental growers.

The product is registered for use on a wide variety of annual and perennial flowering and foliage crops as well as many tropical plant varieties.

"This is great news for Canadian ornamental growers," stated Greg Johnson, president of Fine Americas. "Configure® is truly a one-of-a-kind product for increasing lateral and basal branching and improving plant appearance and marketability. In addition, it promotes flowering and helps growers produce more compact plants that are easier to transport, manage and display."

Kevin Forney, technical services manager for Fine Americas, noted "Configure® is rapidly becoming the PGR of choice for ornamentals such as Christmas cactus (Schlumbergera spp.), plantain lily (Hosta spp.) and purple coneflower (Echinacea spp.).

It comes in a concentrated, ready-to-mix formulation and should be applied as a foliar spray according to label directions." Forney recommended that growers "trial" Configure® on a limited basis before widespread use, as individual plant response can vary based on variety, growing medium, light, ambient temperature and other factors.

Available in 2-liter containers, Configure® is manufactured under strict ISO-9001:2000 standards. N.M. Bartlett of Beamsville, ON serves as the exclusive Canadian distributor of Configure® and other plant growth regulators from Fine Americas. Growers wishing to learn more about these products should visit www.bartlett.ca or www.fine-americas.com.

About Fine Americas, Inc.

Fine Americas, Inc. is a wholly owned subsidiary of Fine Holdings Ltd., Worcester, UK. Founded in 1983, Fine focuses on the development and marketing of plant growth regulators for fruit and ornamental crops. The company received its ISO 9001 accreditation in 1992 and continually strives to improve plant growth regulator technology to meet the exacting demands of today's quality-conscious growers. For more information about Fine Americas, please visit www.fine-americas.com.

About N.M. Bartlett Inc.

Founded in 1912, N.M. Bartlett Inc. is Canada's leading distributor of crop protection products for the fruit, vegetable and greenhouse ornamental sectors. Bartlett services nearly 30 affiliated retail locations from New Brunswick to British Columbia with a complete range of crop protection and plant nutrient products.

In addition, the company handles a wide range of orchard and vineyard equipment, packing house equipment, picking aids and safety supplies. To learn more about N.M. Bartlett Inc, please visit www.bartlett.ca.


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