NAMA Shortcuts
Member Directory
Best of NAMA 2014
Upcoming Events
Chapters
Agri-Marketing Conf
More NAMA












UNITED FRESH RELEASES FIRST-EVER WHOLESALER-DISTRIBUTOR OPERATIONS BENCHMARKING REPORT
Source: United Fresh news release

United Fresh today announced the availability of a first-ever benchmarking report designed specifically to help produce wholesalers and distributors evaluate the effectiveness of their operations. United Fresh commissioned the report in response to member company needs for assessing the performance of their operations as compared with others in the produce industry.

"The Wholesaler-Distributor board identified benchmarking data as a key resource needed for our industry," said Lisa Strube, director of finance for Strube Celery & Vegetable Company and chairman of the Wholesaler-Distributor board. "This resource will help fellow produce wholesalers and distributors identify key operational areas that affect business performance and help these companies stay competitive in the marketplace."

Prepared by research firm Industry Insights, the report allows produce companies to compare their labor practices, sales practices, procurement and inventory management, warehouse metrics and outbound transportation by ownership type (family or private), primary customer business segment, produce sales and case volume, number of full-time employees, warehouse square footage and geography.

United's Wholesaler-Distributor board oversaw the development of the report, devising the survey questions and providing input on organizing the data.

"The Wholesaler-Distributor board played an extensive role in developing this resource for United," said Miriam Wolk, vice president of membership & marketing and staff liaison to the Wholesaler-Distributor board. "Their expertise was crucial to this project, and the board plans to explore additional benchmarking resources that can benefit the wholesale & distribution sectors."

Ron Carkoski, CEO of Four Seasons Family of Companies and past chairman of the Wholesaler-Distributor board, will present an overview of the report at the Wholesaler-Distributor Super Session at United Fresh 2014 in Chicago on Thursday, June 12 at 9 a.m.

The report is available for purchase via the United Fresh website. Companies that submitted data are eligible to receive a fully-customized report for their company at a deeply discounted rate of $95.

Non-survey participants can order a survey report for $195 for United Fresh members and $295 for non-members. For more information on the report, please contact Miriam Wolk at 202-303-3410


Search News & Articles
























Proudly associated with:
American Business Media Canadian Agri-Marketing Association National Agri-Marketing Association
Agricultural Relations Council National Association of Farm Broadcasters American Agricultural Editors' Association Livestock Publications Council
All content © Copyright 2014, Henderson Communications LLC. | User Agreement