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ADFARM ANNOUNCES ITS 2ND ANNUAL AGCATALYST EVENT
Source: AdFarm news release

This October agribusiness and food production marketing communicators will gather in Minneapolis for the second annual AgCatalyst: Inspired Conversations about Food and Agriculture.

The two-day conference - October 15-16, 2014 - is a designed learning experience with expert presenters sharing real-world knowledge on overcoming challenges and creating opportunity using digital social communications tools and strategies.

2014 - It's All About the Content

This year, AgCatalyst is focused on content strategy. The format includes actionable insights from keynote speakers, panel discussions and case studies - empowering attendees with essential knowledge to effectively apply, identify, create, manage and measure content marketing strategy. Confirmed presenters are listed below.

Keynote Speakers:

*Jay Baer - President, Convince and Convert; Author of "YouTility"

*Susan Beebe - Manager of Social Media and Online Communities, Tyson Foods

*Kevin Hunt - Corporate Social Media Manager, General Mills

*Crystal Mackay Executive Director at Farm & Food Care Ontario

*Marcus Sheridan - Founder, "The Sales Lion"

Case Studies:

*Jeffrey Donald - External Communications Manager, Bayer CropScience

*Jim Morris - Communications Manager, California Rice Commission

Breakout Sessions:

*Gordon Butte - President and Partner of Decision Partners LLC

*Randy Frisch - Chief Operating Officer, Uberflip

*Hannah Godfrey - North American Food and Beverage Lead, Brandwatch

*Kim Kemmer - Senior Planner, Prime Contact

*Janice Person - Social Media Director, Monsanto

*Scott Samoleski - Vice President and Senior Strategic Planner, Street Smart Strategic Planning

Want in?

More information about AgCatalyst, including registration, lodging and sponsorship opportunities, can be found at http://agcatalyst.com/. AgCatalyst is hosted by AdFarm but would only be possible through the generous support of sponsoring partners:

*Farm Journal Media
*Media Productions
*Convince & Convert
*High Plains Journal
*Meister Media Worldwide

About AdFarm

AdFarm, a full-service marketing communications agency, is committed to the advancement of agriculture. Its strong connections within the ag industry yield deeper insights, resulting in more focused and higher-impact solutions for its clients. With more than 100 employees, it has offices in Calgary, Alberta; Guelph, Ontario; Kansas City, Mo; Fargo, N.D.; and Sacramento, Calif. For more information, or to follow AdFarm's "Around the Farm" blog, visit http://www.adfarmonline.com/.


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