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ROCK RIVER LABORATORY LAUNCHES NEW WISCONSIN FEED ANALYSIS FACILITY
Source: Rock River Laboratory news release

Rock River Laboratory, Inc. has opened the doors of a new feed analysis laboratory in Colby, Wis. Rock River Laboratory-North Central Wisconsin offers accurate feedstuff analysis support, as well as a convenient logistical analysis option for those consultants, nutritionists and partner companies located in the agriculture hub of north central Wisconsin.

"After serving the state of Wisconsin with accurate agriculture analysis for almost 40 years, our continual conversations with customers and partners has shown that greater logistical support for analysis was needed in the north central Wisconsin agriculture pocket," explains Zac Meyer, Director of Operations for Rock River Laboratory. "The agriculture industry is continually growing, and we're happy to step up to the plate to support our customers, growing as they grow so that we can help them succeed."

Employing accurate analysis processes, technical support and expertise, and dedicated customer service, Rock River Laboratory-North Central Wisconsin offers advanced feed and forage analyses. Total Mixed Ration Digestibility (TMRD), Starch Digestibility, Neutral Detergent Fiber (NDF) digestibility, and Total-Tract Neutral Detergent Fiber Digestibility (TTNDFD©), a University of Wisconsin licensed analysis exclusively provided by Rock River Laboratory, are just a few of the cutting-edge methods that will be available. Both wet chemistry and Near Infrared Spectroscopy (NIR) will be available through the new laboratory.

Beyond sample turnaround speed, analysis results at the new laboratory will also offer the accompanying expert insights and industry knowledge Rock River Laboratory provides all customers.

"We're excited to be able to bring our northern customers the additional service and expertise they have been asking for," explains Dr. John Goeser, Animal Nutrition, Research and Innovation Director for Rock River Laboratory.

"Our long history of industry leadership, as well as our high-level customer service, will carry through to the Colby laboratory. This means that the north central region will now have better access to our innovative and accurate techniques as well as our top-notch technical support."

The new Rock River Laboratory - North Central Wisconsin is now accepting samples. Call, toll free, (844) 206-7255 to set up an account. Multiple sample shipping methods have been established for added convenience.

UPS users should send samples to:
Rock River Laboratory
108 S. Division St.
Colby, WI 54421

US Postal Service users should send samples to:
Rock River Laboratory
PO Box 338
Abbotsford, WI 54405

Headquartered in Watertown, Wis., Rock River Laboratory provides production assistance to the agricultural industry through the use of advanced analytical systems, progressive techniques, and research-supported analyses. Employing a team of top specialists in their respective fields, Rock River Laboratory is built on providing accurate, cost-effective, and timely analytical results to customers, while featuring unsurpassed customer service.


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