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AGRICULTURAL PUBLICATIONS SUMMIT INFOEXPO GUIDE
Agricultural Publications Summit Infoexpo Guide

Agricultural writers and editors attending the Agricultural Publications Summit will be able to find out what’s new with leading agriculture companies and organizations. Marketing and communications spokespersons will be on hand to provide information and leads on the hottest products and services of the summer. The following is a listing of those participating current as of June 12, 2001.

AMERICAN FARM BUREAU FEDERATION
InfoExpo Focus: The many uses of America’s farm and ranch products from medicine and energy to consumer items.
Spokesperson/title: Mace Thornton, director news services; Dave Lane, director media relations
Phone: 847/685-8600; Park Ridge, Ill.

AMERICAN SHEEP INDUSTRY ASSOCIATION

InfoExpo Focus: Latest news on wool promotion programs; lamb checkoff; Lamb Meat Adjustment Assistance Program; farm bill
Spokesperson/title: Lisa Jagar, director communications
Phone: 303/771-3500; Englewood, Colo.


AMERICAN SOCIETY OF FARM MANAGERS AND RURAL APPRAISERS, INC.
InfoExpo Focus: ASFMRA members manage more than 25 million acres of farm and ranch land for absentee owners, banks and trusts. The organization provides management, consultation services and valuation of agricultural and rural assets.
Spokesperson/title: Deborah Wiig, communications manager
Phone: 303/758-3513; Denver

BASF
InfoExpo Focus: BASF Agriculture Products, including corn, soybeans, high value crops, SPD, Southern crop groups; active ingredients
Spokesperson/title: Communication managers, product managers and technical service specialists
Phone: 800/669-1770; Research Triangle Park, N.C.

BAYER/GUSTAFSON
InfoExpo Focus: New Gaucho and Prescribe corn insecticide products; new soybean and cotton products; joint sponsor of Beer and Bull session
Spokesperson/title: Paul Holiday, corn and soybean products manager; Mike McFatrich, cotton, sorghum & rice product manager; Charlie Hale, communications manager
Phone: 972/985-5650; Plano, Texas

BOELTE HALL LITHO
InfoExpo Focus: On-line fundraising partnership opportunities for breed associations; breed-specific Christmas cards and notes; sample magazine and marketing materials for breed associations
Spokesperson/title: Don Norton; Paul Shanks
Phone: 913/432-0900; Roeland Park, Kan.

CARGILL AG HORIZONS
InfoExpo Focus: New farmer-focused risk management products for summer and fall release
Spokesperson/title: product managers; Sarah Van Slyke, communications manager
Phone: 952/742-6010; Wayzata, Minn.

CASE IH
InfoExpo Focus: Latest news on Case IH ag equipment and services; chance to win a Case IH 1/16 model STX Steiger tractor
Spokesperson/title: Claudia Garber, communications & brand product manager
Phone: 262/636-6011; Racine, Wis.

CATERPILLAR AGRICULTURAL PRODUCTS
InfoExpo Focus: Latest info on the opening of the new Lexion combine manufacturing facility in Omaha, Neb.; latest agricultural products
Spokesperson/title: Lisa Jorgenson, Lexion combine marketing communications; Ann Schreifels, Lexion combine marketing communications; Margaret Patterson, Challenger tractor marketing communications; Lori Porter, Challenger tractor marketing communications
Phone: 815/754-8452; Dekalb, Ill.

CATTLEMAN’S BEEF BOARD/NCBA COUNCIL FOR BIOTECHNOLOGY INFORMATION
InfoExpo Focus: Information on the national communication campaign to provide objective, science-based information on biotechnology
Spokesperson/title: Seemin Pasha, constituency relations director
Phone: 202/857-2233; Washington, D.C.

DAIRYLAND SEED
InfoExpo Focus: HybrilForce-400, first hybrid alfalfa; Hi D.F. (highly digestible) forages for improved herd energy and milk production
Spokesperson/title: Dr. Paul Sun, VP research; Hunt Wiley, research director
Phone: 800/236-0163; West Bend, Wis.

DAVID R. FRAZIER PHOTOLIBRARY
InfoExpo Focus: Agricultural photographer offers a selection of images depicting crops, chemical application, farm scenes and more for editorial and advertising use
Spokesperson/title: David R. Frasier, president
Phone: 208/342-9250; Boise, Idaho

DEERE & CO
InfoExpo Focus: Information on John Deere’s largest product introduction in history, and new products and services
Spokesperson/title: Barry E. Nelson, manager of public relations
Phone: 913/310-8324; Lenexa, Kan.

DELTA AND PINE LAND COMPANY
InfoExpo Focus: New cotton planting seed products; 2001 crop outlook
Spokesperson/title: Steve M. Hawkins, president and COO; Dr. Tom Kerby, VP technical services; Kr. Kater Hake, VP technology development; Peter Peerbolte, marketing director; Janice Person, corporate public affairs
Phone: 662/742-4000; Scott, Miss.

FARMERS NATIONAL COMPANY
InfoExpo Focus: Professional farm and ranch management; real estate services for non-resident landowners and active farmer/ranchers
Spokesperson/title: Monty Meusch, VP real estate; Jim Farrell, VP marketing
Phone: 800/346-2650; Omaha, Neb.

FORCE 21


GARST
InfoExpo Focus: Garst’s CornCam.com; AgriPro’s SoybeanCam.com; Left & Center Field of Dreams Corn Maze; AgriCenter International Corn Maze; Garst/AgriPro’s ethanol-fueled Ford Mustang
Spokesperson/title: Jeff Lacina, public relations manager
Phone: 800/831-6630 ext.5202; Slater, Iowa

GRANT HEILMAN PHOTOGRAPHY, INC.
InfoExpo Focus: View the newest imagery on display in the image library; meet company members; business card drawing
Spokesperson/title: Sonia Wasco, president
Phone: 717/626-0296; Lititz, Pa.

IMC GLOBAL
InfoExpo Focus: Back-to-Basics program to educate growers and dealers on importance of maintaining soil fertility levels by providing marketing tools, educational literature and the www.back-to-basics.net Web site.
Spokesperson/title: Dr. Ray Hoyum, VP market development and communications
Phone: 847/739-1200; Lake Forest, Ill.

INTERVET
InfoExpo Focus: Information on Vision vaccines; Frontier Plus vaccines; 4 Once Plus vaccines; Neopsora caninum (anti-abortion vaccine); Safe-Guard dewormer; Revalor/Finaplix implants
Spokesperson/title: Paul Koffman, market manager, performance enhancers; Jeff Baxter, market manager, Beef Biologicals
Phone: 800/992-8051

MERIAL
InfoExpo Focus: Latest news in animal health and meet presenter of "Online News…Reaching Readers Through Design Technology and Process" session
Spokesperson/title: Jane Calloway, senior manager, corporate communications
Phone: 678/638-3681; Duluth, Ga.

MONSANTO
InfoExpo Focus: Information on the new Monsanto Pledge; company commitments and marketing programs
Spokesperson/title: Marketing managers; directors; company leaders
Phone: 314/694-1000; St. Louis

MYCOGEN SEEDS/DOW AGROSCIENCES
InfoExpo Focus: Learn more about Mycogen’s corn, sunflower, soybean, alfalfa and sorghum seed; information on Dow’s pest management, agricultural and biotechnology products; Plant Genetics and Biotechnology business
Spokesperson/title: Chris Wooley, product resource manager
Phone: Indianapolis

NAMA
InfoExpo Focus: "America’s Largest Classroom on Agriculture" and National Agriculture Day make a great story. Find out about this year-round effort to inform consumers about agriculture’s role in providing almost everything we eat, wear and use on a daily basis
Spokesperson: Kathleen Montgomery, executive director; Dawn Foster, director of development
Phone: 913/421-1895; Overland Park, Kan.

NATIONAL INSTITUTE FOR ANIMAL AGRICULTURE
InfoExpo Focus: Advancing solutions for animal agriculture to provide continuing education and communication linkages to animal agriculture professionals; opportunities for professional development and continuing education
Spokesperson/title: Glenn N. Slack, president and CEO; Michelle Thomas, director of member relations
Phone: 270/782-9798; Bowling Green, Ken.

NATIONAL PORK BOARD
InfoExpo Focus: Learn more about checkoff-funded programs and benefits to pork producers; info on the transition/separation of the National Pork Board and the National Pork Producers Council
Spokesperson/title: John Keller, president; Cindy Cunningham, assistant VP communications
Phone: 515/223-2600; Des Moines, Iowa

OVID BELL PRESS
InfoExpo Focus: Full-service publication printer of multi-color publications; heat-set Web press capability
Spokesperson/title: Chris Gilman, sales manager; David O’Donley, account executive
Phone: 800/835-8919; Fulton, Mo.

PHARMACIA ANIMAL HEALTH
InfoExpo Focus: Innovative management programs and product technology for beef, dairy and pork industries; DART-beef respiratory disease management; BBQ-Better Beef Quality initiative; STOMP-pork diagnostic program; 100-DAY Contract-dairy cow management program
Phone: 616/833-2693; Kalamazoo, Mich.

PHILIP MORRIS
InfoExpo Focus: Showcase the products and ways in which Philip Morris Family of Companies is working with agriculture
Spokesperson/title: Katherine Trent, manager of agriculture relations; Russel Laud, director of agriculture relations
Phone: 804/274-3329; Richmond, Va.

PURINA MILLS
QUEBECOR WORLD
ROOSTER.com

SYNGENTA
InfoExpo Focus: Learn more about Syngenta Seeds, Inc. and Syngenta Crop Protection, Inc., fill out a questionnaire and receive a useful memento
Spokesperson/title: Marc Hennen, corn marketing manager; Mark Schmidt, soybean product manager; Tony Minnichsoffer, communications manager
Phone: 763/593-7333; Golden Valley, Minn.

UNITED SOYBEAN BOARD
InfoExpo Focus: Soybean checkoff-funded programs; new uses for U.S. soybeans; Better Bean Initiative
Spokesperson/title: Janice Grauberger, executive director
Phone: 800/989-USB1; St. Louis


UNVERFERTH MFG. CO., INC.
InfoExpo Focus: New fall products from manufacturer of duals, triples and changeover agricultural wheels, tillage, grain and hay handling equipment
Spokesperson/title: Jerry Ecklund, advertising manager
Phone: 419/532-3121; Kalida, Ohio


USDA/NATIONAL AG STATISTICS SERVICE
Spokesperson/title: Pat Joyce
Phone: 202/720-5891; Washington, D.C.

U.S. PREMIUM BEEF
InfoExpo Focus: New value-added, pre-cooked branded products; information on premiums and dividends paid to USPB members for high-quality cattle
Spokesperson/title: Bill Miller, director of communication
Phone: 620/767-7041; Council Grove, Kan.

U.S. WHEAT ASSN./WHEAT FOODS COUNCIL/NATIONAL ASSN. WHEAT GROWERS
InfoExpo Focus: Info on coordinating strategies for developing export markets, consumer info on healthful foods and fighting for fair federal programs
Spokesperson/title: Dawn Forsythe, USW director of public affairs; Lori Sachau, WFC director of communications; Amy Bowland, NAWG director of communication
Phone: 202/463-0999; Washington, D.C.; 303/840-8787; Parker, Colo.; 202/547-7800; Washington, D.C.

VALENT
InfoExpo Focus: Latest info on new product line added to Valent’s portfolio; new Valor™ herbicide for peanuts and soybeans; Regiment™ herbicide coming soon for rice
Spokesperson/title: Gary Kirfman, FMD specialist; John McClendon, market manager



APS Sponsors
GOLD SPONSOR:
BASF
BRONZE SPONSOR: Bayer/Gustafson, Cattlemen’s Beef Board/NCBA, Monsanto, Pioneer
CONTRIBUTOR: Aventis CropSciences, Case IH, John Deere, Merial, National Pork Producers Council, New Holland, Pharmacia, Quebecor World, Valent
PATRON: Philip Morris, W.K. Kellogg
SUPPORTER: Farmland Industries, High Plains Publishers, Inc., Select Sires, Texas Cattle Feeders Association AM


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