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		June 2000 Volume 38 Number 6

Relationship Marketing
Direct Success
	Highlights of direct marketing winners
Information Access
	The key to strengthening relationships with your customers and keeping them
Agri-Marketer of the Year Special Supplement
Agri Marketer of the Year Honor Roll
Agri-Marketer of the Year
	NAMA's Most Prestigious Distinction
An Ear to the Ground and One Foot in the Furrow
Free Trade Is Good for Small & Large Farmners
	NAMA 2000 Speech
Leadership Style to Withstand the Test of Time
R.W. "Bud" Porter's Profile
	Emphasis on serving customers, growth and change
Market Research Update
Talk Ain’t Cheap, But It’s Valuable
	Faced with declining response rates to surveys, researchers are employing various tactics to get farmers to open up
Web Research Comes of Age
	Internet is Legitimate Medium / Farming The Web For Research
Farm Broadcast
U.S. Farm Report Achieves Milestone
Virtual Events
	NAFB adds new dimension to communication capabilities
Departments
AgEarth Stewards
	Milking Sustainability For All It’s Worth
E-Commerce Profile
	Powerfarm.com Positions as One-Stop Ag Shop
Research Reports
	Efficiency Through Telephone Focus Groups
Thinking Outside the Box
	A PR Recipe for Success - Paul Beanyan and Northarvest Group Join Forces
View From the Top
	Garst: Customers Want Top Performing Products

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