In the News

The next issue of Agri Marketing will include the Best of NAMA winners! To schedule your organization's ad, contact Audrey Evans at AudreyE@AgriMarketing.com

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FPS and HHD in demand

Farmers spoke and we listened — hands-down they want to attend the upcoming Farm Progress Show and Husker Harvest Days. Farmers and exhibitors know what moves their businesses ahead and these two events draw the industry together unlike any other events.

Beyond the glitter, Farm Progress Show and Husker Harvest Days set the pace for world class farm events and exhibitors know the ROI these venues consistently deliver. No other event provides the one-on-one access to producers with the most desirable demographic profiles at our shows. Plus, your opportunities to target producer segments with identification and additional promotional programs give you revved-up brand impact other events cannot deliver on the scale of our shows.
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WEEKLY COMMODITY HIGHLIGHTS

Nearby Futures	Weekly Change	Friday's Close	Year Ago
Corn	+0.0275	3.3725	4.4625
Soybeans	+0.0100	8.8075	9.2875
Wheat	-0.2250	4.8525	5.2675
Cattle	+0.07	95.40	104.55
Hogs	-1.85	52.80	83.00
Cotton	+0.78	59.81	67.16
Milk	+2.64	21.18	16.95
Crude Oil	+3.10	39.61	53.97

Grain and soybean futures were mixed on the week, with corn steady, soybeans firm and wheat in retreat. The corn market had some underpinning from heat and dryness in parts of the Corn Belt, including Indiana and far western areas. Soybeans gained as nearby July made a multi-week high, and the market was boosted by optimism about Chinese demand and reports they would boost their purchases of U.S. ag producers. Wheat futures tumbled to 9-month lows in Chicago and Kansas City, with losses driven by harvest pressure and technical selling. Cotton futures were higher with support from Chinese demand and heat in West Texas. Rice futures were down sharply in nearby July, which ended the week a full $9 off the 12-year high set only two weeks earlier. The September contract was also lower but remains near the $12 area. Crude oil rallied amid improved demand as economies open back up in the U.S. and around the world. However there is still considerable concern about the pandemic and its impact on the economy, as cases surged across the southern and western U.S. last week, and Beijing dealt with a renewed outbreak.

Live cattle futures had a mixed week, with the June and August contracts drifting lower under pressure from weak cash cattle and wholesale beef prices along with ample supplies of heavyweight cattle. The more deferred futures posted modest gains though amid hopes for a recovery in demand driven by positive U.S. economic reports and expectations for tighter fed cattle supplies this fall. Traders were awaiting Friday's Cattle on Feed report, which turned out to be bearish. July and August lean hog futures fell to new lows amid further declines in cash hog and wholesale pork prices as packers continued to have little trouble filling slaughter needs amid ample supplies of heavyweight hogs.

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