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October 28, 2021
In the News
The next issue of Agri Marketing will include salutes to Wyffels Hybrids on its 75th anniversary and G & S Communications on its 50th!
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Hungry for More? Register today for the 2026 Agri-Marketing Conference
Keynote speakers and breakouts are confirmed. Find all the details for April
here.
Join NAMA and NAFB for a Reception at Commodity Classic
Coming to San Antonio? Join us for a reception on February 26 from 3:30 – 5 p.m.. Details
here. |
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| Aeschliman |
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AG SALES & MARKETING SUCCESS
True Branding
by David Aeschliman, Growth Work
Through the years of country selling, whether via retail or on-farm calls, I’ve heard this question top the popularity prospect question list: “why would I switch to your company?”
What an open opportunity this question leaves salespeople; yet, most deliver somewhat feeble or non-differentiating answers.
Many, when done answering this question, have just described the same reasons the prospect currently uses for his/her current brand choices.
Read the rest of the article here...
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| Ag Stock Index |
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| Closing data from 10/27/2021 |
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| Current
Price | Weekly
Change $ | Weekly
Change % | 52-week
high | 52-week
low |
|---|
| AGCO CORPORATION (AGCO) | $126.51 | $-4.61 | -3.52% | $158.62 | $74.77 |
| ALAMO GROUP INC.
(ALG) | $147.84 | $0.63 | 0.43% | $165.98 | $115.87 |
| AMERICAN VANGUARD CORPORATION (AVD) | $15.40 | $-0.30 | -1.91% | $22.49 | $12.79 |
| ARCHER-DANIELS-MIDLAND COMPANY (ADM) | $64.53 | $-0.31 | -0.48% | $69.30 | $45.68 |
| ART'S-WAY MANUFACTURING CO., INC.
(ARTW) | $3.61 | $0.08 | 2.27% | $5.48 | $2.22 |
| BASF SE (BAS.DE) | €63.45 | €-0.03 | -0.05% | €72.88 | €45.92 |
| Bayer AG (BAYN.DE) | €48.60 | €0.42 | 0.87% | €57.73 | €39.91 |
| BUHLER INDUSTRIES INC.
(BUI.TO) | CA$3.20 | CA$-0.01 | -0.31% | CA$3.89 | CA$2.20 |
| BUNGE LIMITED (BG) | $90.62 | $3.04 | 3.47% | $92.38 | $54.00 |
| CF INDUSTRIES HOLDINGS, INC.
(CF) | $56.74 | $-3.68 | -6.09% | $63.40 | $25.30 |
| CHS Inc (CHSCO) | $28.06 | $-0.16 | -0.57% | $29.39 | $27.30 |
| CNH Industrial NV (CNHI) | $17.05 | $-0.08 | -0.47% | $18.49 | $7.62 |
| CORTEVA, INC.
(CTVA) | $42.11 | $-2.02 | -4.58% | $49.98 | $31.16 |
| DEERE & COMPANY (DE) | $338.23 | $-5.82 | -1.69% | $400.34 | $221.73 |
| Elanco Animal Health Incorporated (ELAN) | $33.31 | $-0.35 | -1.04% | $37.49 | $26.72 |
| FEDERAL AGRICULTURAL MORTGAGE CORP.
(AGM) | $121.12 | $1.55 | 1.30% | $123.78 | $62.57 |
| FMC CORPORATION (FMC) | $91.59 | $-1.34 | -1.44% | $123.66 | $87.27 |
| INTREPID POTASH, INC.
(IPI) | $47.39 | $1.05 | 2.27% | $52.85 | $8.75 |
| KUBOTA CORPORATION (KUBTY) | $106.96 | $1.33 | 1.26% | $125.81 | $86.95 |
| LINDSAY CORPORATION (LNN) | $140.45 | $-18.85 | -11.83% | $179.27 | $103.17 |
| Nutrien Ltd.
(NTR) | $69.82 | $-1.98 | -2.76% | $72.21 | $37.79 |
| THE ANDERSONS, INC.
(ANDE) | $33.06 | $1.01 | 3.15% | $34.47 | $18.02 |
| THE MOSAIC COMPANY (MOS) | $41.16 | $-1.31 | -3.08% | $43.24 | $16.01 |
| TRACTOR SUPPLY COMPANY (TSCO) | $206.91 | $4.61 | 2.28% | $214.26 | $127.78 |
| TRIMBLE INC.
(TRMB) | $85.73 | $-0.78 | -0.90% | $96.49 | $47.19 |
| VALMONT INDUSTRIES, INC.
(VMI) | $224.37 | $-21.31 | -8.67% | $265.09 | $139.57 |
| ZOETIS INC.
(ZTS) | $209.58 | $3.27 | 1.58% | $211.77 | $141.41 |
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