CLICK HERE TO VIEW CURRENT ISSUE

Best of NAMA 2025

Stay Informed
with these

Services
Agri Marketing Update
e-newsletter sent each Monday and Thursday
@AgriMarketing on Twitter
Farm Show Guide
Marketing Services Guide
Books:

National Agri-Marketing Association
NAMA Website
Upcoming Events
Chapters
Agri-Marketing Conf
Best of NAMA 2025












BASF LAUNCHES OPERATION WEED ERADICATION PROGRAM
Source: BASF news release

BASF launched a new industry-wide initiative to eliminate on-farm weeds. Operation Weed Eradication calls on growers and partners to take action against troublesome weeds in their fields, through cultural practices, chemical control and enhanced diligence.

Research by Stratus Ag shows that nearly 75 percent of growers nationwide are dealing with glyphosate-resistant weeds in their fields and today's management practices are not sustainable for long-term control of problem weeds such as pigweed.

"Our approach to on-farm eradication will uproot problem weeds and help secure a sustainable farming future that builds a successful legacy for seasons and generations to come," said Scott Kay, Vice President U.S. Crop, BASF Agricultural Solutions. "Weed eradication will be a personalized, tailored journey for each grower with different start and end points. BASF will support growers with expertise and continuous innovation to support this journey."

Operation Weed Eradication takes a balanced approach of utilizing cultural practices such as conventional tillage, chemical control such as rotating chemistries, and eradication diligence such as hand weeding to help growers eradicating troublesome on-farm weeds.

In the coming months, BASF will assemble a coalition of industry leaders, develop a specific eradication customer offering and launch an educational initiative to support its efforts with Operation Weed Eradication.

To learn more, please visit OperationWeedEradication.com.


Search News & Articles












Proudly associated with:
Ag Media Council Canadian Agri-food Marketers Alliance National Agri-Marketing Association National Association of Farm Broadcasters
Agricultural Relations Council Agricultural Communicators Network Livestock Publications Council
All content © 2026, Henderson Communications LLC. | User Agreement