|
 |
|
|
|||
|
 |
|
 Jan. 23, 2020 Source: Farm Journal news release
Additionally, special annual reports on the state of conservation in agriculture and food production were mailed to nearly 600,000 farmers, ranchers, growers and ag influencers at the beginning of the year. America's Conservation Ag Movement is a unique partnership among Farm Journal's Trust In Food initiative, the Farm Journal Foundation and a coalition of conservation-focused nonprofits, leading agribusinesses, farmer associations and food companies. This national education and engagement program is designed to more rapidly scale the adoption, documentation and beneficial outcomes of conservation agriculture and amplify, accelerate and give voice to the many conservation agriculture programs and activities underway across the nation in service to America's farmers. Industry leaders serving on America's Conservation Ag Movement Board of Advisors include: • Jay Vroom, Vroom Leigh Agriculture (Chairman) • Dana Bolden, Senior Vice President External Affairs and Sustainability, Corteva • Hilary Burroughs, Director of Marketing, Sanderson Farms • Neil Caskey, Vice President Communications, National Corn Growers Association • Chris Davison, Business Sustainability, Syngenta • Pipa Elias, Director of Agriculture North America, The Nature Conservancy • Jim Hansen, Associate Director Marketing, Valent U.S.A. • Brett Kaysen, Assistant Vice President Sustainability, National Pork Board • Craig LeSchack, Director of Conservation Operations, Ducks Unlimited • John Piotti, Executive Director, American Farmland Trust "I am honored to work with this diverse and passionate group of industry leaders to drive this movement forward," said Jay Vroom, Chairman of the Trust In Food Board of Advisors. "The rich backgrounds, dedication to conservation and industry influence in this group will help America's Conservation Ag Movement reach every sector of agriculture. We expect this first-of-its-kind initiative to provide new measures of conservation ag outcomes that show how farmers care for the environment and help drive those outcomes to new levels of eco-performance," said Vroom. In addition to finalizing the board, at the beginning of 2020, Farm Journal published a special issue - its first-ever annual report on conservation in agriculture. Farm Journal's produce-industry publication, The Packer, also published a special conservation supplement. These publications reach an audience of more than 1 million in print and digital editions across the value chain. Partnerships with WATT Global Media and Agri-Pulse will expand the report's distribution to poultry and feed sectors and to policymakers and other influencers, respectively. In 2020, America's Conservation Ag Movement's work with growers, farmers and ranchers will be supported by hundreds of print pages, TV spots and radio segments featuring conservation news coverage that helps tell the story of sustainable food production and its positive impact on soil erosion reduction, carbon sequestration, improved water quality and cleaner air. The program also includes extensive how-to materials and workbooks, the development of peer-to-peer sharing networks in critical watersheds and consumer outreach to help tell the story of modern agriculture. To learn more, visit TrustInFood.com and AgWeb.com/ACAM. Tweet |
|
|
|
|
|
|
|
|
|||||||||||||
