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Source: blog by Naomi Mortenson, Vice President, Content Strategy, FLM Harvest

FLM Harvest is fortunate to have a talented Board of Advisors filled with industry veterans who provide strategic input to our agency and support our work with clients. We appreciate their distinct perspectives on the trends and challenges facing American agriculture and the U.S. food system.

While 2020 turned out to be anything but predictable, American farmers and ranchers may look back with pride at how they responded to the pandemic's many challenges. Throughout many obstacles, they remained resilient and dedicated to keeping America fueled, fed and clothed.

Since COVID-19 will continue to impact our lives, we invited members of our Board of Advisors to weigh in on what they think will be the top trends, challenges and opportunities for the food and agriculture industries in 2021.

Global demand will impact farm profitability and change how products are marketed.

Global demand will impact farm profitability and change how products are marketed.

Heightened focus on the food supply chain will drive improvement and transparency.

Interest in plant-based protein alternatives may drive more animal welfare conversations.

Food and Consumer Packaged Goods businesses will double down on environmental stories.

Virtual cost cutting could hurt business growth.

To read the entire report and rationale click here.

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