CLICK HERE TO VIEW CURRENT ISSUE

Best of NAMA 2026

Stay Informed
with these

Services
Agri Marketing Update
e-newsletter sent each Monday and Thursday
@AgriMarketing on Twitter
Farm Show Guide
Marketing Services Guide
Books:

National Agri-Marketing Association
NAMA Website
Upcoming Events
Chapters
Agri-Marketing Conf
Best of NAMA 2025












BASF, CORTEVA FOCUS ON IMPROVED WHEAT YIELDS AND END-USE QUALITY
Source: U.S. Wheat Associates (USW)

Recently, USW has shared a lot of information about U.S. wheat researchers and breeders' tireless efforts to meet the highest standards for our customers' end-use quality needs and to help farm families thrive. So far, we have described the important work of public wheat breeding programs at U.S. land grant universities and the support they get from farmers through state wheat checkoffs.

Yet, many for-profit companies, such as BASF and Corteva Agriscience, are doing excellent wheat variety development work and often collaborate with public breeding programs. To present a complete picture of the breeding industry, we invited several commercial seed companies to send us stories for our "Wheat Letter" blog about their efforts to increase wheat yield potential while also improving functional milling and baking quality.

To read the entire article click here.


Search News & Articles












Proudly associated with:
Ag Media Council Canadian Agri-food Marketers Alliance National Agri-Marketing Association National Association of Farm Broadcasters
Agricultural Relations Council Agricultural Communicators Network Livestock Publications Council
All content © 2026, Henderson Communications LLC. | User Agreement