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SUCCESSFUL FARMING AND THE CONTEXT NETWORK ANNOUNCE THE SF CARBON CONNECTION
Source: Successful Farming news release

DES MOINES, Iowa - The Context Network and Successful Farming announce exclusive collaboration.

Successful Farming and The Context Network announce the SF Carbon Connection, an exclusive and multi-year collaboration designed to bring solutions to farmers seeking to better understand and participate in agricultural carbon programs & markets.

Interest in markets where Greenhouse Gas (GHG) emission credits are created, such as reducing soil emissions or sequestering carbon dioxide from the atmosphere into the soil, is growing. As a result, carbon is an increasingly important driver for strategic decision making across the agricultural value chain. For farmers with a solid understanding of agricultural carbon markets and programs, there is increasing potential for them to evaluate and seize opportunities amidst the growth and evolution of this sector.

"There is much to learn about these programs and markets and how farmers can use themas an income stream," said Gil Gullickson, Editor-in-Chief of Successful Farming. "This multi-year, multimedia project is a set of solutions for farmersto help them make decisions."

The SF Carbon Connection is powered by The Context Network's robust database and deep knowledge of the agricultural carbon landscape. Context continues to update the most comprehensive look at every aspect of global agricultural carbon including science, policy, programs, markets, practices, and buyers.

"Practices that increase soil carbon sequestration are positioning agriculture as a provider of climate change solutions via a large carbon sink with a technical potential estimated offset up to a fourth of global emissions annually," said Garth Boyd, Ph.D., Partner and Ag Carbon Expert at The Context Network.

"The growing demand for carbon dioxide removal solutions by both governments and corporations combined with the value of carbon credits in the years ahead will have a fundamental and lasting impact on the economics of the agricultural sector, with credit markets expected to reach $200 billion by 2050."

Launching in November 2022, the SF Carbon Connection will help farmers at any stage in their ag carbon market journey at their exact moment of need.

"Successful Farming is the premier communications brand in agriculture, reaching farmers who control over 200 million acres of productive land," said Boyd. "Their unique ability to communicate in the voice of the farmer coupled with The Context Network's unrivaled depth of knowledge of how farmers fit into the ag carbon value chain brings the right set of solutions to the right audience at the right time."

About The Context Network

At The Context Network, we believe in advancing global agriculture, making it more productive, efficient and sustainable. Our passion for agriculture is what drives us and is one of the main reasons we have become the premier global agribusiness consulting firm in advancing agriculture. We help organizations achieve remarkable results by combining our proven strategic management insights and extensive network of agriculture and agribusiness industry professionals to create customized business solutions that deliver actionable outcomes across the global value chain in our three service areas (Strategic Consulting, Management Consulting, Insights) and throughout the more than eight unique practice sectors. To learn more, visit us at contextnet.comor contact Garth Boyd at garth.boyd@contextnet.com

About Successful Farming and Dotdash Meredith

Successful Farming is the founding brand for Dotdash Meredith, the largest print and digital publisher in
America. October marks Successful Farming's 120th year of serving families who make farming and ranching their business.

Reaching nearly 200 million people each month, Dotdash Meredith content helps people make decisions, take action and find inspiration at their exact moment of need delivered through over 40 iconic brands.


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