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GLOBAL AG CO. HIRES AARON LEON AS CEA MANAGER TO SUPPORT U.S. WEST COAST EFFORTS
Oct. 13, 2025
Source: Netafirm USA news release
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| Aaron Leon |
Fresno, CA -- Leading global Ag company, Netafim USA, the precision agriculture business of Orbia, has appointed Aaron Leon as the Key Account Manager for Controlled Environmental Agriculture (CEA ) West for the company.
Aaron is a seasoned B2B sales leader and account management professional with more than a decade of hands-on experience in the CEA industry. He has previously managed more than 100 retail and distributor accounts, driving consistent $1 million-plus monthly revenue and 50 percent year-over-year growth across the West Coast.
He joins Netafim from Elevated Equipment Supply and has previously held leadership and sales roles at Greencoast Hydroponics and HydroBuilder Holdings, working closely with operators and cultivators across the West Coast. His customer service-first approach aligns with Netafim's commitment to partnership-driven solutions and service excellence.
Aaron is a passionate and experienced professional in the Controlled Environment Agriculture industry with a decade of hands-on expertise. His journey began in college while studying at California State University, Long Beach, where he double-majored in Philosophy and Political Science and first became involved with cultivation.
After graduating, Aaron worked in outside sales in Orange County before joining Greencoast Hydroponics. At Greencoast, he gained valuable retail sales management experience and, as California's recreational cannabis market opened, stepped into a leadership role as the lead sales representative for the commercial department. Following Greencoast's merger and acquisition, Aaron transitioned to HydroBuilder Holdings as an Account Executive, where he continued to serve commercial clients. In 2022, he took on a new challenge with Elevated Equipment Supply, further expanding his expertise in sales, logistics and customer success.
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