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Oct. 30, 2006 Source: WHITWORTH X BALLOU news release Veteran marketing executive Doug Ballou has founded WHITWORTH X BALLOU, an organization and business development firm that assists clients improve their marketing effectiveness and organizational performance. Located in Kansas City, Missouri, WHITWORTH X BALLOU offers a comprehensive menu of services to plan, implement and integrate the components of a sales, marketing, and internal performance playbook. Charter clients of the new firm include MachineryLink, Inc., Kansas City, MO; Ingenuity!, Wichita, KS; Finity Technologies of Lenexa, KS, and Marketlink, DesMoines, IA. According to Ballou, WHITWORTH X BALLOU embodies the best internal organization and external marketing practices including development and implementation of business development programs, marketing campaigns, sales training and support, communications, media relations, and employee engagement initiatives. W X B can provide ad hoc or integrate services ranging from strategic planning and business intelligence, channel partner programs, internal marketing, and reward and recognition programs. WHITWORTH X BALLOU uses a proprietary APEX® planning method developed from their combined decades of experience serving early stage enterprises, mid-sized companies, and numerous Fortune 50 employers and clients. Ballou has held leadership positions with U.S. Top 100 advertising agencies, the nation's leading transportation and logistics company, and partnerships in his own marketing services and digital technology media companies. Principals of the firm have been cited as a Top 10 U.S. "Up & Comer" by Business Marketing magazine, Business Marketer of the Year by the Business Marketing Association, and Senior Professional (SPHR) by the Society of Human Resource Management. Their diverse experience includes agribusiness, insurance and financial services, transportation and logistics, food and packaging, education, telecom, technology, professional services, and industrial products. To discuss your project needs and a list of client references contact Doug Ballou, phone 816.741.7394. -or- e-mail whitworth.ballou@yahoo.com Tweet |
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