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FMC NAMES NEW MARKETING DIRECTOR FOR NORTH AMERICAN AGRICULTURAL PRODUCTS
Feb. 22, 2010
Source: FMC Corporation news release
FMC Corporation has announced that John Kasper has joined the company as Marketing Director for North American Agricultural Products.
In this position, Kasper will lead the FMC marketing group and oversee segment strategies, all tactical marketing elements of the operational business, traditional communications and e-communications, market and competitive intelligence efforts, data management and customer relationship management functions.
"John is an excellent addition to our strong, innovative marketing team," says Bob Trogele, North America area director for FMC. "He has an exceptional background in agribusiness and crop production and brings a wealth of experience to this new challenge. He will be an invaluable asset as FMC continues its aggressive expansion of our crop protection portfolio in the coming months and years."
Kasper started his career in agriculture working at Cornell University in the distribution of new cultivars and then worked with Agway as a crop advisor. He spent ten years with Gowan in the sales, marketing and business development functions. John served as Northeast marketing manager for UAP and then joined NISSO Agrochemicals in 2002 as the director of marketing. In 2006 he was promoted to vice president of sales and marketing.
"It is an exciting time to be joining FMC," says Kasper. "The company continues to bring innovative products and solutions to crop producers and to build on its long history of helping American growers optimize both their yields and profitability. It's a tremendous opportunity to lead such a proven, capable marketing organization."
Kasper is based out of the FMC Corporation headquarters in Philadelphia, PA.
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