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DAIRY TODAY EXPANDS ITS E-NEWSLETTER SERVICE
Source: Farm Journal Media news release

Farm Journal Media's key dairy magazine, DAIRY TODAY, is announcing the expansion of its e-Newsletter both in frequency and in content starting immediately.

Now electronically mailed every Tuesday, Dairy Today eUpdate keeps subscribers tuned in to the latest news, trends, market moves and production issues driving the U.S. dairy industry. This valuable resource provides insight, strategies and techniques that allow dairy producers to make up-to-the-minute decisions for their dairy businesses. The existing regular features of eDairy Talk, AgDairy Market Update, In the News, Animal Health and Nutrition, and Dairy Today Healthline that have made eUpdate so successful will continue.

New features of the expanded eUpdate will include eDollars & Sense, an extension of the popular regular column that appears in DAIRY TODAY magazine. Other additions include Strengthen Your Team, focusing on personnel and team management; A Closer Look, detailing emerging dairy production or management challenges; and Know Your Market, exploring strategies to optimize market performance.

"Under Jim Dickrell's leadership, Dairy Today eUpdate has developed a very loyal and active following. This expanded frequency allows the editorial team to deliver a broader menu of those things our research has shown dairy producers most want," says Bill Newham, vice president, livestock group publisher, for Farm Journal Media.

Dairy Today eUpdate reaches more than 15,000 dairy producers weekly, plus more than 1,000 veterinarians and nutritionists.

About Farm Journal Media

Farm Journal Media is the nation's leading agricultural media company. Its magazines are the 133-year-old flagship FARM JOURNAL, TOP PRODUCER, BEEF TODAY, DAIRY TODAY and IMPLEMENT & TRACTOR. The company produces and distributes the "AgDay" and "U.S. Farm Report" national TV programs. Its Web sites include the industry leader, AgWeb.com, and MyMachinery.com. Farm Journal Media also licenses detailed industry data through its FarmReach database, publishes the Pro Farmer and LandOwner newsletters, produces numerous large-scale live events and provides extensive custom publishing services.


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