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Nov. 9, 2010 Source: Rural Media Group news release In an effort to expand its U.S. and International presence, Rural Media Group, Inc. (RMG), the parent company of RFD-TV, RFD HD, RURAL TV, RFD-TV The Magazine, and "RFD-TV The Theatre" is excited to announce the addition of Steve Campione as chief financial officer and Dave Randell as senior vice president of advertising sales. Both Campione and Randell will be based out of New York City, N.Y. "RMG has made the commitment to bring in the best talent to ensure the company grows into the national cable powerhouse that we know it can be," said Patrick Gottsch, founder and president of RFD-TV and Rural Media Group. "In addition to building our New York City team, Steve Campione's leading expertise in the financial industry coupled with Dave Randell's proven success in marketing sales will allow us to further extend our brand and continue to represent the rural lifestyle audience." Steve Campione joins RMG after 15 years in commercial and investment banking. Prior to joining RMG, Campione spent ten years in the Communications, Media and Entertainment group for RBC Daniels (previously Daniels & Associates), the leading media and communications investment banking firm in the U.S., where he was responsible for programming and content transactions. Campione has advised RMG since 2007 on various capital raising and strategic initiatives. In his new role as CFO, Campione will manage RMG's capital structure and long term growth strategy, including evaluating acquisition and investment opportunities. "There are tremendous opportunities for growth with RMG, RFD-TV and our international channel, RURAL TV," said Steve Campione, chief financial officer for RMG. "The greatest asset a network can have is its viewers. RFD-TV has more than a passive television audience-they have a passionate, loyal and active community that continues to grow and support rural lifestyle. I look forward to engaging this community, growing the brand and the possibilities of expansion ahead." As senior vice president of advertising sales, Dave Randell brings more than 20 years of marketing and sales experience to RMG. In his new role, Randell will lead the RMG's advertising and sales team and further develop, expand and define advertising and marketing opportunities within the company's media and entertainment platforms. Previously, Randell served as vice president, corporate partnerships at the Professional Bull Riders (PBR) where he was responsible for sales, service and fulfillment functions for high profile sponsorships and advertising business such as DISH Network, Monsanto, USAF, Cooper Tires and Bad Boy Mowers. Before PBR, he served as director of national sales at Sirius XM Radio in New York City, where he was part of the management team that restructured the sales organization of the new company after the July 2007 acquisition of XM in addition to managing advertising revenue and brand content solutions. "At the end of the day, it is all about the passion that our 41 million households have for the network and for the lifestyle," said Dave Randell, senior vice president of RMG. "Our goal is to build RFD-TV into a leader in cable broadcasting, and to deliver our advertising partners to an ever-growing, powerful and influential community." Rural Media Group, Inc. (RMG) is a privately held Delaware-based "C" corporation, which owns and operates the world's largest portfolio combining rural-based satellite/cable delivered media and entertainment companies, including: RFD-TV, RFD HD, RURAL TV, RFD-TV The Magazine and "RFD-TV" The Theatre. Launched in December 2000 and now in its 10th year of broadcasting, RFD-TV is the nation's first 24-hour television channel dedicated to servicing the needs and interests of rural America with programming focused on agriculture, equine and rural lifestyle, along with traditional country music and entertainment. The channel is now distributed into more than 40 million homes worldwide by DBS and cable systems including DISH Network (231), DIRECTV (345), Comcast, Verizon FiOS TV (247), Mediacom, Charter, Bresnan, Brighthouse, Suddenlink, Time Warner, Cox, SKY, Freesat and more than 600 independent rural cable systems. Production originates in studios located in Nashville, Tenn., for RFD-TV, RFD HD, and RURAL TV, the company's new international channel. RFD-TV The Magazine now has more than 160,000 paid subscribers for its bi-monthly publication, and the company continues to operate "RFD-TV The Theatre" in Branson, Mo. Tweet |
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