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SWANSON RUSSELL BECOMES GOOGLE ADWORDS CERTIFIED PARTNER
Feb. 1, 2011
Source: Swanson Russell
The media department at Swanson Russell has complied with new and stricter requirements to allow the agency to become a Google AdWords Certified Partner.
A year ago, all Swanson Russell media department members passed exams to become Google Advertising Professionals. Google has since changed the program to require even more experience and knowledge of its advertising programs in order to receive certification. All of the new guidelines have been met, giving Swanson Russell AdWords Certified Partner status.
"By achieving the new Google certification, we assure our clients we have the expertise to strategically and efficiently execute Google advertising campaigns," said Kay Wigle, senior vice president/media director. "In today's marketing environment, you need to have the ability to utilize all communications avenues available. Google advertising provides our clients with a great opportunity to reach the millions of potential customers who actively search the Internet."
The Google AdWords Certified Partner status also demonstrates Swanson Russell's ability to maximize client exposure in paid search campaigns.
About Swanson Russell
Founded in 1962, Swanson Russell is Nebraska's largest marketing communications firm, with offices in Lincoln and Omaha. In addition to working with local and regional clients, the full-service agency is nationally recognized for expertise in agriculture, healthcare, outdoor recreation and the green industry. For more information about Swanson Russell's "Real Connection" approach to advertising, public relations, interactive and branding services, visit www.swansonrussell.com.
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