|
 |
|
|
|||
|
 |
|
 Aug. 29, 2012 Source: Monsanto news release The DEKALB brand's custom 100th Anniversary Bike revved up the excitement at the 2011 Farm Progress Show in Decatur, Ill., when the bike made its engine-roaring debut to a crowd of onlookers at the main gate of the show. Today, the bike's year-long tour comes full circle as Rick Brandt, CEO of BRANDT from Springfield, Ill., was announced the online auction's highest bidder, at the 2012 Farm Progress® Show in Boone, Iowa. Through multiple DEKALB fundraising opportunities, including the chopper auction, American farmers raised a grand total of $250,000 for the American Red Cross. Jason Hoag, DEKALB Brand Lead and Rick Brandt, on behalf of America's farmers, presented a check to Leslie Schaffer, Regional Chapter Executive Officer for American Red Cross, Greater Iowa Region. "The American Red Cross is grateful for this generous donation and so honored to be a part of the celebration of DEKALB, with whom we share a history of providing for Americans." said Schaffer. "When disasters strike, the Red Cross mobilizes volunteers and supplies into affected areas to shelter, feed and provide emotional support to disaster victims and responders. The support of DEKALB, Brandt and American farmers enables us to help heal communities and assist families in getting back on their feet." Mr. Brandt is proud to be the new owner of such a one-of-a-kind piece of DEKALB history. "On behalf of all the members of the BRANDT Team, we are thrilled to win the DEKALB anniversary bike," said Mr. Brandt. "Next year is our 60th anniversary serving professional growers around the globe: What better way to celebrate the history of agriculture while helping the American Red Cross?" When asked what aspect of the bike was his favorite, Mr. Brandt replied, "It just captures the independent spirit of the American farmer." Features of the bike include a vintage tractor-seat, winged-ear wheel spokes and a retro wood finish to represent the wooden agricultural crates used when DEKALB was founded 100 years ago in DeKalb County, Ill. The DEKALB 100th Anniversary Bike, designed in 1912 style, pays homage to the DEKALB brand's 100 year legacy of strong performance and industry leading innovation. "It has been an exciting anniversary year for the DEKALB brand, and the celebration wouldn't have been complete without the chopper," said Hoag. "This bike was designed with farmers in mind, and it is those farmers that will be central to our mission and our success for the next 100 years." For more information about DEKALB, farmers can contact their local DEKALB Dealer, visit http://www.DEKALB.com and follow its business on http://www.facebook.com/DEKALB. Tweet |
|
|
|
|
|
|
|
|
|||||||||||||
