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THIS MONTH IN AGRIMARKETING June 2006 Five Years Ago (2001) • Garst Seed promotes Steve Klein to dir of sales and Lori Thomas to mktg mgr. Klein had been mktg mgr and Thomas was a district sales mgr • AGCO purchases Ag-Chem Equipment Co. Ten Years Ago (1996) • Farm Progress Co. purchases the Western Farmer-Stockman Magazines whose titles include: Idaho, Montana, Oregon, Utah, and Washington Farmer-Stockman. Also, Don Torte joins the firm as nat'l sales mgr. • Farmland Industry's Pres/CEO Harry Cleberg is named 1996 NAMA Agri-Marketer of the Year. • McCormick Co. is named agency of record for the Pioneer Hi-Bred Int'l seed corn account. The agency handles all other Pioneer product lines. • Nat'l Cattlemen's Beef Assoc. promotes Kendal Frazier to VP comms. • National FFA debuts its first Web site. Twenty Years Ago (1986) • American Cyanamid receives EPA registration for Scepter soybean herbicide. • Best of NAMA judges include (their employer at the time): Phil Johnson (Farm Credit Banks), Burke Johnson (Rumrill-Hoyt), John Larkin (The John Volk Co.), Lou Ireland (Pioneer Hi-Bred), and Jim Evans (University of Illinois). • DuPont acquires Shell Oil Co's ag chemical division. The acquisition doubles DuPont's crop protection business to $700 million. • Harcourt Brace acquires the Farmer-Stockman Publishing Co. whose titles include Texas and Oklahoma Farmer-Stockman. Robert Fensler, pres of Nebraska Farmer Co. is named publisher of the two magazines. • Dan Weise forms Dan Weise Marketing Research, Cedar Rapids, IA. Tweet |
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