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Source: Maxinkuckee Group news release

Experienced agrimarketer Jim Haist, has opened Maxinkuckee Group, a firm specializing in video production, content creation, and event planning and production. The firm supports companies, agencies and associations, helping these organizations manage peak workloads and special projects.

"I've had some great experiences over my career and look forward to the opportunity to again work more closely with product teams, distribution and customers, an aspect of the business which I really enjoy," Haist says. "My experience ensures clients that I'm up-to-speed quickly and that I understand budgets, the market, and urgency.

"With the current ag economy challenging organizations and their budgets, Maxinkuckee Group can provide efficient solutions to needed projects and to organizations with staffing limitations," Haist continues. "I'm comfortable working as a collaborative part of clients' teams and equally to handle projects turnkey. Whatever works best for each client's situation."

Haist was previously in a combined account leadership/operations role at Rhea + Kaiser Marketing Communications. There he led account teams for AGCO, Case IH, Caterpillar, FS, GROWMARK, Spraying Systems, Valley Irrigation and more. His interests supported the agency in global agency affiliations, video production and event planning and production. He recently coordinated, equipped and helped source staff for the agency's new video production studio.

The firm can be reached at or 630-638-1100.

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