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Source: Angus Productions Inc. news release

Angus Productions Inc. (API) is proud to collaborate with DV Auction to better serve the Angus community through

API, the American Angus Association's award-winning publishing entity, and DV Auction, the originator in online livestock auction broadcasting, announced the partnership today, which includes the creation of a marketing website for cattlemen to buy and sell Angus genetics.

DV Auction, a 15-year innovator and leader in online livestock marketing, will provide the core technology behind the service, now available at
"We are excited to position this service as the ultimate source in online exposure for the Angus breed," says Dan Broz, DV Auction founder and CEO.

"The exposure to our 186,000 registered account holders, as well as the 40,000 members of the American Angus Association® will create tremendous value for cattlemen who buy and sell through this service."

The full-service website features live auctions where visitors can bid online, plus dynamic features such as live auctioneer closes and "Buy It Now" pricing. The site also hosts several informative components that complement the marketing platform, educating producers about the value of Angus genetics in seedstock, and the commercial and feeding segments of the industry.

"With API's industry knowledge and relationships, this new service is a premium opportunity for Angus genetics in today's online marketplace," says Terry Cotton, API general manager. "It's a one-stop-shop for cattlemen who are looking for current market reports and integrating superior Angus cattle into their herd."

Visit or www.dvauction to learn more about the new partnership and to view a list of Angus cattle sales.

About DV Auction
DV Auction is the world's leader in online livestock marketing. With a 15-year track record in exceptional results and reliability, its multifaceted digital marketing services serve the seedstock and livestock auction market communities with over 4000 auctions broadcasted online annually to a viewership of 186,000.

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