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Source: American Agricultural Editors' Assn

To view the workshop in progress click here.

9-10 am Photography Workshop: Heidi Anderson has been a professional photographer for the past 10 years, but learned the ropes shooting film cameras and working in a dark room. Over the past decade, she has been recognized with numerous state, regional, and national awards. In more recent years she has become widely known for her creative and moment-capturing livestock photos. Anderson will talk about how she approaches a photography assignment and what it takes to get that award-winning photograph.

10-10:15 am Break

10:15-11:15 am Writing Workshop: Brant Houston is the Knight Chair in Investigative and Enterprise Reporting at the University of Illinois in Urbana-Champaign where he teaches investigative and advanced reporting. He is the coauthor of "The Investigative Reporter's Handbook" and author of "Computer-Assisted Reporting: A Practical Guide." Houston will take us back to the basics as he shares his principles of good reporting. How have those principles changed in an era where information is instantaneous and overwhelming?

11:15 am-12:45 pm Lunch with Dr. J. Scott Vernon addressing the Generational Gap
Scott Vernon received his B.S. and M.S. degrees in Ag Education/Ag Business from Cal Poly, San Luis Obispo and his Ph.D. in Ag Leadership/Beef Cattle Management from Texas A&M University. In addition to being a professor of ag education and communication, Vernon is the owner of Vernon Communications. He is considered one of the nation's leading advocates for agriculture, youth and education. Vernon will share his insight on how employees of all ages can work best together.

12:45-2 pm Farmer Panel: Where do farmers get their news and what do they expect from that news? That's what you'll learn as our panel of farmers share their thoughts on how they choose where to get their information and what they expect from the media. Scheduled panel: Karen Richter, Ray Gaesser and Kevin Ross.

2-2:15 pm Break

2:15-3:15 pm We'll wrap up the day with Iowa's Secretary of Ag Bill Northey, who will cover the challenges we face in agriculture today and in the future.

3:15-3:30 pm Closing Remarks

For technical issues, please call: 612-325-3981

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