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Feb. 9, 2011 Source: Cantos Watch now, interview with Syngenta CEO Mike Mack click here Syngenta has unveiled a new strategy aimed at taking its offer to farmers around the world "to the next level". As the Swiss-based firm announced a 6 per cent rise in its 2010 revenues and growing market share, it released plans to merge its two biggest divisions, Crop Protection and Seeds, into one unit focused around its customers. In a video interview with financial news website http://www.cantos.com, CEO Mike Mack said the first stage of the integration would be complete by 2012. "This is the culmination of plans that have been under way for three years. Integration doesn't just mean people, it also means offers and I'm looking forward to being able to take two really strong businesses to a higher level of performance." The interview and transcript are available here. Tweet |
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