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MANNA PRO TO ACQUIRE NUTRI-VET
Jan. 5, 2016
Feedstuffs reports:
MANNA Pro Products LLC, a manufacturer and marketer of animal nutrition and care products with roots in the feed industry, is expanding its small/companion animal business through the purchase of assets related to the Nutri-Vet and Petnology Essentials brands.
These and other brands will become a part of Manna Pro's Pet Care/Companion Animal business and will be run as a separate entity under the Nutri-Vet Wellness LLC name.
The Nutri-Vet purchase includes the Nutri-Vet and Optimal Pet brands and the private label business with leading retailers.
"Manna Pro's acquisition of Nutri-Vet and Petnology are complementary extensions of our company that will benefit customers and the brands in our portfolio," Manna Pro vice president of marketing Beth Rogers said.
Manna Pro produces animal nutrition and care products for a broad range of animals. Its largest group of products is for horses, but the company also produces feed for backyard poultry and goats, rabbits, cattle, pigs and companion animals.
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