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PURDUE ANNOUNCES "EXECUTIVE AGRI-MARKETING" PROGRAM
Jun. 20, 2016
Purdue University reports:
It's easy to fall into the trap of thinking that marketing is all about your organization. But the truth is you have to know a little something about your target audience in order to make a meaningful connection with them.
For many food and agricultural businesses, the challenge is shifting what customers already believe about your company to what you want them to believe. Check out our newest blog article, Connecting with your customers, the hear what associate professor Scott Downey has to say about the subject.
Executive Agri-Marketing
The Center for Food and Agricultural Business is here to help you powerfully direct your firm's marketing strategy. Our Executive Agri-Marketing program, Aug. 15-17 in West Lafayette, Ind., will feature Downey, alongside Justin Funk of Canada's Agri Studies.
They will walk you through topics that include best marketing practices, aligning the organization around the customer experience and putting ideas to work.
Learn more and apply today!.
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