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Mar. 28, 2024 Source: National Agri-Marketing Association (NAMA) Todd Frazier, Vice President of U.S. Marketing, Corteva Agriscience NAMA is proud to announce Todd Frazier, Vice President of U.S. Marketing, Corteva Agriscience, as the 2024 Agribusiness Leader of the Year. The Agribusiness Leader of the Year award is NAMA's highest honor. The award recognizes outstanding leadership in private, public or academic service -- presented every year to a senior-level professional who exemplifies excellence in agribusiness through significant contributions to the industry. The award will be presented during this year's Agri-Marketing Conference. Frazier credits his success to a listening first approach, using each day as an opportunity to strive for newer, better solutions. His career is highlighted by unique experiences with industry-leading companies, including American Cyanamid, DuPont Pioneer and Corteva, lending a broad and diverse perspective that serves him well in his current role as Vice President of U.S. Marketing at Corteva. Brian Torrey, Advertising & Marketing Communications Manager, John Deere Brian Torrey, Advertising & Marketing Communications Manager at John Deere, is this year's Marketer of the Year award recipient. This award, sponsored by Agri Marketing magazine, is the most prestigious honor given to an active member of the association and recognizes outstanding accomplishments in the agri-marketing field. Brian Torrey always wanted John Deere to "walk the walk," not just "talk the talk." As the company navigated COVID-19, Torrey wanted to ensure they were supporting farmers in every way they could. This meant they needed to partner with an organization that was already helping. This is how Torrey found the organization Farm Rescue and went to work. Torrey has held three key roles in his time at John Deere, overseeing both creative and media activities. During his tenure in these roles, he's demonstrated a passion for customers that is consistently reflected in the creative work produced, and the relationships he's built with industry professionals and social media influencers -- all while keeping John Deere's customers and marketing goals top of mind. Richard Guebert Jr, Illinois Farm Bureau President Richard Guebert Jr, Illinois Farm Bureau, is NAMA's Ag Association Leader of the Year. This award recognizes achievements and excellence among senior executives who have contributed to the industry in their role with associations or commodity organizations. In December 2023, Richard Guebert Jr. took a step back from a 40-plus-year career serving agriculture when he wrapped up the end of his decade-long term as Illinois Farm Bureau President. Guebert spent the last 20 years at the highest level of IFB, serving maximum terms of 10 years as Vice President and 10 more as President. He also served as President of Country Financial, Illinois Agricultural Service Company and the IAA Foundation. Tweet |
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