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Source: OBP news release

Carmen Fenton
ST. LOUIS, -- Osborn Barr Paramore, an independent integrated marketing firm with deep roots in agriculture, is pleased to announce that Carmen Fenton will lead the award-winning OBP PR team as group PR director.

Fenton has 20 years of PR experience in challenging fields. She's served as a trusted adviser to CEOs, politicians, and agriculture and rural brands as they navigate opportunities and challenges in the public spotlight. She's worked with media partners on all levels, from small-town newspapers to giant media conglomerates like the New York Times.

"Carmen's track record of connecting the media and public with organizations and brands uniquely positions her to lead our PR team as we continue to innovate and elevate our offerings to our clients," said Rhonda Ries, OBP president.

"We are excited to hand her the reins and can't wait to see how she will continue to drive positive change for our clients and teams."

Beyond her professional achievements, Fenton is an active partner on her family's fifth-generation cattle ranch and regularly volunteers her time on various boards and organizations in her community. She resides in Amarillo, Texas, with her husband and three children.

"Growing up in and around agriculture teaches you many things, especially what it means to work hard and with integrity," said Fenton. "Having been a part of the OBP team for several years, I am excited to step into this role and lead a team that shares those same values. Together, we will continue to foster strong relationships and deliver positive results for our clients."

About OBP: Osborn Barr Paramore (OBP) is an independent, women-owned, integrated marketing firm with a nationwide workforce. For more than 35 years, we have served brands across various verticals, including agriculture, education, food and tourism, proudly partnering with them in the Noble Pursuit of Possibility. Notable client partners include Bayer Crop Science, Morton Buildings and the Missouri Division of Tourism. Learn more at, and follow updates on Facebook, Instagram and LinkedIn. 

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