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TRUE MEDIA PROMOTES EVANS TO MEDIA DIRECTOR
Jan. 27, 2010
Source: True Media news release
Effective immediately, Chris Evans has been promoted to media director for True Media-USA.
Evans joined True Media in the summer of 2009 as associate media director, bringing with him eight years of experience as a media planner and supervisor of both traditional and new media for Starcom MediaVest Group in Detroit. Evans' previous agency experience included developing media plans for national and regional accounts including Hummer, Cadillac, Pontiac and Goodwrench.
In his new role, Evans will be responsible for the overall philosophy and strategic planning for True Media's clients. He will oversee True Media's staff of planners and buyers in both the Columbia and St. Louis offices as well as handle the agency's numerous research and software vendor relationships.
"Chris has been contributing to the growth of our organization since the first day he joined us," says Jack Miller, president of True Media. "He is dedicated to staying on the cutting edge of what's happening in media. He is research focused and has a thorough grasp of what it takes in the agency business to help relate advertising decisions to our client's bottom line. He is well-respected by his colleagues, by people in the industry, so this was a very easy promotion upon which to decide."
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