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FILAMENT NAMES NEW MARKETING EXECUTIVE
Source: Filament news release

Filament Marketing, LLC, announces the hiring of Jenny Dierickx as a marketing executive. Dierickx will be responsible for day-to-day management of client initiatives, guiding the strategic direction of marketing communications efforts and developing new ideas to help clients achieve their marketing goals.

Dierickx joins Filament Marketing after five years of marketing and communications management experience with Spring Window Fashions where she most recently served as the lead project manager for Lowe's. Her work included the management of product launches, program updates, retail account development and sales incentive programs, merchandising strategies, national and regional communications initiatives, and electronic marketing (web and social media).

As a 2005 graduate of the University of Wisconsin-Madison, Dierickx earned a Bachelor of Science degree in agricultural journalism. During her studies, she was active in the UW-Madison National Agriculture Marketing Association chapter and coordinated market research projects for Dairy Today magazine. Dierickx, an active volunteer for the Wisconsin Farm Bureau's Young Farmer & Agriculturalists Committee, Women's State Committee and Dane County Young Farmer & Agriculturalists board, grew up on a registered Holstein dairy farm in Monticello, WI.

"I am proud to have Jenny join our team," says Ed Peck, president of Filament Marketing. "Her unique marketing experience in retail distribution channels will be a tremendous asset. Combining this rich experience with her untapped passion and enthusiasm for agriculture will allow Jenny to be a key leader of the Filament Marketing team and help our clients expand their marketing strategies."


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