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Mar. 14, 2012 American Agricultural Editors' Association (AAEA) reports: We are excited to announce the inaugural year of the AAEA New Media Awards Program, with thanks to Syngenta for providing the funding to make it possible and to many forward-thinking AAEA members who gave input during its gestation in recent years. AAEA members may enter in one of two divisions: Publishing or Marketing Communications. (Note: An individual entry may be entered in one division or the other, not both. There is no limit to the number of entries per category a member may enter, however.) The Publishing Division of the New Media Awards is for those involved in creating editorial content for commercial or custom publications, electronic or print. This will include any entity that contains paid advertisements and/or charges subscribers to receive the content, as well as entities without paid advertising, such as those from companies, associations and cooperatives to their customers and/or members. Publishing categories include podcasts, blogs, websites, webcasts/webinars, social media, mobile/tablet technology applications, and multimedia story. The Marketing Communications Division is for those involved in marketing communications (i.e. public relations, media relations, etc.) for a company, agency, trade association or other non-publishing organization. Marketing Communication categories include podcasts, blogs, websites, webcasts/webinars, social media, mobile/tablet technology applications, and online media rooms/media kits/media events. Deadline: Postmarked by April 17, 2012. Entry fee: $20 per entry. Click here for the New Media Awards entry form, which has full category description and rules. As the New Media Awards Program was developed, the other award program committees adjusted some of their existing categories to avoid duplication. In short: *Blogs category moves from Writing to New Media. *MarComm deletes Best Use of Online Communications/Social Media, and transforms the category that was Public Relations Web Content into Media Materials/Kit, meant for physical materials vs. electronic. See the full MarComm article below for other enhancements to that program this year. *Note that the Design Awards Program will retain its Web Design - Electronic Newsletter/Magazine category, since it deals specifically with the design of aspect of delivering a publication electronically. *No change to the Photography Awards related to New Media. Please jump in and join this new opportunity for recognition and critique of your New Media innovations, and, afterwards, give us your feedback on how we can make the program even better in Year 2! (Marilyn Cummins, New Media Awards manager, welcomes your questions and feedback at 572-239-1229 or mlcummins@cumminsconsult.com) Tweet |
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