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 May 2006 Iowa Farmer Today (IFT), Cedar Rapids, IA, announces that it has given a $50,000 gift to help build the new state FFA Enrichment Center near Ankeny, IA. "We're always looking for ways to better serve Iowa's farmers," says IFT Publisher Steve DeWitt, who also serves as the FFA Foundation president. "This is an opportunity to for us to help the next generation of farmers in this state. We're excited to be part of this effort. FFA officials say they are making good progress in their goal of raising all of the estimated $13.8 million to fund the center. It will have about 75,000 square feet of classrooms, greenhouses, conference rooms and laboratories. Spending on custom publishing has more than doubled since 2000, according to a new study from the Custom Publishing Council and the custom publishing newsletter, Publications Management. The study, titled "Characteristics Study: A Look at the Volume and Type of Custom Publications in America," reports corporate spending on custom publications has risen to about $45.8 million annually. It also concluded magazines, rather than newsletters, are now the most common form of custom publications. Successful Farming magazine's Agriculture Online Web site, along with the site's "StopSoybeanRust.com Web site/Brazilian Crop Tour", received a Media Industry News (MIN) Best of the Web Award in the Integration with Print category. Online and the magazine's "Farmers for the Future" program also received an honor-able mention in the category of Microsites/Customized Web sites. "Integration with Print" honors the best cross-promotion and cross-pollination between print and online products. Microsite/Customized Web site recognizes outstanding online special sections - sponsored or not - by a magazine Web site. The awards were presented by Media Industry Newsletter and MIN's B2B magazine. DTN, Omaha, NE, introduces the "DTN Six Factors Market Strategies" service. It simplifies commodity marketing by reducing market analysis to six factors and combines it with an unbiased market analysis package that caters to various marketing experience levels. The simplicity of the program makes it easy to track and understand marketing recommendations. Robert Gordon, DTN's CEO, says, "Through our Six Factors methodology, we're able to offer recommendations, backed by our market expertise in a format that's designed to meet the needs of all marketers." Farmers have a chance to enter their original inventions and win cash prizes in the "Inventor's Challenge" sponsored by Farm Progress Companies and Rabobank. The contest's top three winners tap into $5,250 in cash prizes and the top 10 finalist inventions will be displayed at the 2006 Farm Progress Show to be held in Amana, IA, August 29-31. "There is no better place than the Farm Progress Show to celebrate farmers' creativity and resourcefulness," says Matt Jungmann, Farm Progress national farm shows manager. "Inventor's Challenge offers maximum exposure for farmers' exceptional ideas that might otherwise not be noticed by the agricultural community." James Evans was awarded the Kansas State University Distinguished Service in Agriculture Award for teaching and research in a ceremony last month on the Kansas State campus. Evans began his career as the associate farm director for WBAY Radio and Television in Green Bay, WI, after graduating from Iowa State College with a bachelor's degree in agricultural journalism in 1954. Evans, who is now retired, is an emeritus professor in the University of Illinois agricultural communications and journalism department. AM Tweet |
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